INDUSTRY POV

What Qualifies as an AI-Made Ad?

We're seeing a lot of headlines in the press about films and commercials that are 'created by AI' and raise 'ethical questions', such as this AdAge article about Under Armour....

ChatGPT Helped Us Create a Video Script, and th...

I can't share the client. But, here's how we did it: Signed up to ChatGPT Teams space, which keeps all information and data shared private. Client confidentially is critical. Prompted...

Shopify's New AI Features: Making Your Website ...

At Winston, we love to build websites based on platforms that are at the cutting edge (also, its cheaper that coding from the ground up!). No more WordPress. Shopify rocks. ...

Give Your Agency Tough AI Challenges

I mean it. Give them your hardest or most frustrating problems, and I guarantee they'll surprise you with 'aha' moments and unexpected discoveries that lead to groundbreaking new ways of...

Marketing Magic Will Depend On AI Tools Working...

As we all know, there are some amazing AI tools out there. ChatGPT is incredible for copywriting, translating languages, and Chatbot experiences through their API. Midjourney rocks at photorealistic imagery,...

How ChatGPT's Memory Feature Will Save You EVEN...

ChatGPT is rolling out a "Memory" feature, which means it will remember things you discuss for future chats. It saves you from having to repeat information and makes future conversations...